McDonald’s held its annual 365Black Awards honoring outstanding African-Americans who are making positive contributions to the community during the 20th Anniversary of the Essence Festival in New Orleans. McDonald’s 365Black Awards was launched in 2003 as an extension of McDonald’s 365Black platform, created to celebrate the pride, heritage and achievements of African-Americans year-round.
Held at the New Orleans Theater at the Ernest N. Morial Convention Center on Saturday, July 6, 365Black Awards was actor/television host Terrence ‘J’ Jenkins and actress Tika Sumpter.
This year’s 365Black Awards recipients included civil rights activist the Rev. Al Sharpton; film producer Will Packer; music executive Kevin Liles; inspirational leader Iyanla Vanzant; former NFL athlete Dhani Jones; and McDonald’s owner/operator Henry Coaxum. Additionally, artist Skyler Grey and entrepreneur Gabrielle Jordan Williams were recognized alongside this lineup with the first-ever McDonald’s 365Black Community Choice Youth Award.
“We commend all of this year’s honorees for their diligent service and dedication to bettering our communities,” said Rob Jackson, McDonald’s U.S. marketing director. “We are proud to continue this tradition of recognition and are grateful for the contributions of all 365Black Awards honorees, both past and present.”
This year’s show included performances by Ledisi, Tank, Jazmine Sullivan, Kierra Sheard, Mali Music, Kim Burrell and Leela James. Tom Joyner, Michelle Williams, Naturi Naughton, Soledad O’Brien and Nischelle Turner were among the presents at the awards show.
The 365Black Awards were taped for television and will air later this year.
PHOTOS: Check out photos from the 2014 365Black Awards.