August 12, 2013

Run The World: Beyoncé Brings The Heat


Beyoncé isn’t just the hottest thing in music right now, but the superstar singer’s perfume collection is the best-selling celebrity fragrance collection of all time.

Launched in 2010, Beyoncé’s line include six scents including Heat, Pulse, Heat Rush, Midnight Heat and N.Y.C. Pulse. The latest scent is a limited-edition Heat to commemorate her ‘Mrs. Carter Show’ world tour, which recently went on hiatus.

The perfume – a mix of florals, vanilla, sandalwood and acai – was packaged in a turquoise glass bottle and designed to capture the ”power, passion and playfulness” of Beyonce’s shows.

Beyoncé, who is also a spokesperson for Pepsi and L’Oreal, spoke about her fragrances recently.

“I love my music, I love performing and most of all I love and appreciate my fans. I wanted to give them a special remembrance of this tour and I created this scent to reflect the power, passion and playfulness I put into my performances,” she said.

The 31-year-old entertainer recently made headlines for sporting a short, cropped new hairstyle.


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