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LeToya Luckett, Gladys Knight & Brandy

McTelevision: McDonald’s 365Black Awards To Air On BET

Posted July 9, 2013 by jmurray

McDonald’s held its annual 365Black Awards honoring outstanding African-Americans who are making positive contributions to the community during the 2013 Essence Festival. McDonald’s 365Black Awards was launched in 2003 as an extension of McDonald’s 365Black platform, created to celebrate the pride, heritage and achievements of African-Americans year-round. For its 10th anniversary, the 365Black Awards honored […]

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Beyonce & Frankie Beverly

BET Launches Festival: Should Essence Be Worried?

Posted February 14, 2013 by jmurray

Black Entertainment Television recently announced its inaugural BET Experience in Los Angeles—a three-day “music, entertainment and Black culture” festival nearly identical to the Essence Festival. The idea that BET would be expanding into the festival business doesn’t really raise eyebrows! Some wonder why they hadn’t tried their hand at it a long time ago. What […]

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