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P&G Executive, The Braxtons & Lisa Nichols
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Lifestyle

The Braxtons: Reality Sisters Show Why Their Black Is Beautiful

Posted July 14, 2014 by jmurray

Procter & Gamble returned to the Essence Festival as a sponsor for its seventh year. The company returned with its My Black Is Beautiful (MBIB) campaign, a program instituted by P&G as part of its long-standing commitment to touch and improve the lives of African-American women. This year, P&G expanded its MBIB campaign with “Beauty […]

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Tatyana Ali
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Lifestyle

Girl Power: Black Girls Rock In “Imagine A Future” Documentary

Posted July 11, 2013 by jmurray

Procter & Gamble’s My Black Is Beautiful (MBIB) returned to the Essence Festival as a sponsor for its sixth year. This year, the beauty campaign was presenting their documentary “Imagine a Future” for the Essence Festival audience, only one year after introducing the “Image a Future” initiative. This program, a partnership with Black Girls Rock, […]

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P&G Dinner with Bevy EMF PRESS JUNKET 2012 002  CME3000
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Essence Music Festival: Bevy Smith’s My Black Is Beautiful Dinner

Posted July 6, 2012 by jmurray

Social Media Socialite and marketing maven Bevy Smith hosted one of her swank Dinners with Bevy at Rambla at the International House Hotel for Procter & Gamble’s My Black Is Beautiful. While media guests and tastemakers were invited to join Smith and P&G executives while they introduced their new initiative, Imagine a Future. Imagine a […]

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